Is Face 2 Face the new B2B?

Traditional Back-to-Back (B2B)

In the traditional back-to-back DJ set, two artists typically stand side by side, taking turns selecting tracks and mixing. This setup encourages collaboration and can lead to creative track selection and dynamic transitions, yet it often keeps DJs somewhat removed from the crowd, especially when placed on a raised booth. Visuals remain limited to one vantage point, and the audience often sees two DJs huddled in the same space without much direct interaction.

Face 2 Face: An Evolution

FACE 2 FACE takes the concept of b2b to a completely new level by replacing the standard DJ booth with a 360° format that intensifies audience engagement. Rather than simply playing back and forth, the two DJs literally face each other while surrounded by the crowd on all sides. This approach puts every reaction, every glance, and every mix in plain view, creating a direct line of sight and energy transfer between both the artists and the people dancing around them. 

What makes FACE 2 FACE so compelling is the heightened sense of interaction and immersion. The musical synergy between the DJs is in full display as they look each other in the eye, reading each other’s cues and responding in real time. At the same time, the crowd experiences each buildup from every angle, feeling each transition more intensely and forging a deeper connection with the performance. It’s this fusion of raw, immersive energy and a streamlined, eye-to-eye DJ exchange that leaves a memorable impact on everyone involved.

Why FACE 2 FACE Is Here to Stay

Part of why FACE 2 FACE is likely here to stay lies in its immersive appeal. Today’s audiences demand live music experiences that break away from conventional setups, and a 360° DJ booth feels fresh and dynamic. By keeping the DJs in the center, FACE 2 FACE also leverages the crowd’s proximity, encouraging both artists to take risks in their mixing and track selection. The result is an electrifying set that feeds off the mutual energy of performers and attendees alike.
As long as audiences continue craving new, boundary-pushing experiences, the FACE 2 FACE setup will likely keep evolving and influencing the way DJs and fans connect on the dancefloor.